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First Impressions Count

16/1/2016

 
First off, Happy New Year!

I hope the rain and wind hasn't got you down, just remember the saying "after a hurricane, comes a rainbow"... or is that Katy Perry lyrics?!

I'm sorry to say that my first post for 2016 is a bit of a rant.  In the past few weeks I have visited too many websites that are ugly, hard to navigate, don't provide the right information or all of the above.  It doesn't make sense to me that this far into the online game, so many places haven't put their best digital foot forward. Especially when it can be such an easy fix!

I don't think websites need to have all the bells and whistles, but they should enable people to find what they need with ease and give them a positive first experience with your business. Every time I visit an unfortunate site, I feel like sending them an email saying, "hey, you can do better than that... let me help you" but I'm not sure how they would feel about that. Insulted? Or interested?

Maybe I'll give it a go.  I'll keep you posted.

Until next time...
Fx

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