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Proud as punch

22/12/2016

 
​Oh what a beautiful morning. Oh what a beautiful day!

I'm pretty darn happy right now folks, my latest labour of love is alive and open for business. Please take some time out of your busy schedules to check out the newIntuitive Birth.

Whilst working on the eCommerce build, I asked SJ what (if anything) there was about her old site that she liked and what she would desperately like to change if given the chance. The response was immediate; her site needed to reflect more cultures and lifestyles than what was currently being shown.  The site needed to be more of an obvious online shop, but needed to remain an easy place for parents-to-be to visit and find the information/support they might need.

As you all know, this one has been cooking in the background for a while now. SJ was pretty amazing and understanding about how sometimes sick kids and school holidays come up and interrupt the work schedule, but I think it helped her knowing that the build was still very important to me and wasn't being ignored.

​I had a great time sourcing a selection of imagery that speaks to a range of people from a variety of backgrounds - although I was surprised at the number of times the same pregnant model popped up!  It also made me quite happy correcting a few typos and inconsistencies that the previous Intuitive Birth site contained, but that's just of my little idiosyncracies.

So, here I am only a few days away from Christmas and then the New Year and I have to say I'm proud as punch of the work I've done in 2016. I've learnt a few things along the way, and I'd like to think I've made some clients pretty happy.

Merry Christmas, folks! Stay safe and happy.

Until next time...
Fx
Picture

Make It Work

27/8/2016

 
I'm very pleased to report that the eCommerce website build is going well. After kind of a false start (I thought SquareSpace would be a good CMS for the client, but it turned out it was not), things are progressing well. 

I've sent the first demo to the client and she's come back happy with how things are shaping up, and given some feedback to help keep me motivated. 

I'll keep plugging away entering the products she'll sell online and creating the relevant pages to help educate any future visitors to her site.  I'm enjoying the build, and think its looking pretty flash (even if I do say so myself).

In other news, I met with a lovely new client today who wants to update her current site to look its best AND maximise sales. This relationship is going to be more collaborative than some of my others, because they want to learn how to do this type of thing for themselves. Makes sense to me.

I am going to check out the current site's capabilities and functionality. I'm concerned that the CMS is going to be quite limited and may not do everything we want it to. That being said, I'm going to do everything I can to "make it work".

What makes things even trickier is that its school holidays now, so I have less time than usual, but all will be well, I'll get there in the end.

Until next time...
Fx

Just Do It.

21/8/2016

 
​I'm in currently in the planning stage of an eCommerce website build. I am both excited and just a tiny bit overwhelmed (but not in a bad way). This build is for one of my lovely repeat clients and her needs are very specific.  I want to make sure that what we create is what she actually needs, not what I think she should have.

I've done some pretty decent research into eCommerce CMS options available, and I've spent a bit of time on her current site to see what I think works and what we can improve. There's a lot of information she's got on offer right now, which is great but I do wonder if we can simplify her message a bit.

This week's task is to start the actual build. I believe that the time I've spent upfront will help in the long-run, but any more reading will just add to the overwhelming feeling. Sometimes its best to just get stuck in and get a handle on things. Or at least it is for me.

So, once again, watch this space...

Until next time
Fx

Review, Research and then recommend

2/6/2016

 
I'm ever so pleased to welcome a new client to the All Sorted family; Intuitive Birth is giving me the chance to learn about their business and come up with new ways to reach their target market.

It's only been a day but Sarah-Jane has already given me a whole bunch of information about what they've done to date, and where she sees her business going in future. I haven't been able to spend too much time on it yet, but I can already see some great opportunities to spread the Intuitive word. My main focus is trying to get some real bang for her buck.

As a mum I attended atenatal classes, so thankfully this isn't completely foreign to me, but I still need to do my research to ensure I get the language and audience right. I'm looking forward to it.

Until next time...
​Fx

Done and Done

5/12/2015

 
There's a certain satisfaction you feel when publishing a website that you've been working on and improving over a period of time.  I love it when the work I've done for the site, whether it be design, copy writing or just improving the flow, pleases the business owners so much that they say the magic words, "Okay, we're good to go live now!"

I'm not going to lie and say the re-design I've done for Mutts n Moggies was easy peasy; their old site had quite a few quirks and the CMS they inherited proved surprisingly tricky to navigate, but that just makes the end result just a little bit more rewarding.

I hope Carley and Quintin are as happy as they've told me they are, and I hope the new look site helps take their business to the next level (it's already come up leaps and bounds in organic Google search results; yay me!).  The job isn't complete yet, I still need to show them how the new site works and the best way to update their info, but that's just the finishing touches.

I believe you should celebrate the wins, no matter the size.  So this post is me, celebrating and sharing my little win.

Until next time...
​Fx

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    Are you there readers?
    It's me, Frances.

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