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Got There In the End

15/2/2017

 
Wowsers, that was a tough one.

Have you ever had a job that just doesn't seem to end; whether it be due to a 'to do' list that just keeps increasing, or because nothing seems to go right? I've just had one of those for both reasons.

I've been pretty open about my feelings for WordPress, and before anyone gets offended that I have disparaged their favourite web platform, I can admit that it's my hang-up and not actually the fault of WordPress itself. I've just worked across a number of CMS options and this one doesn't make sense to me.


Anyhoo, my most recent client came to me in tears late last year. She had been taken advantage of by several website designers/developers and had paid thousands for a site that she was desperately unhappy with, so much so that she didn't even want to tell potential clients that she had a site for them to view. This client had been let down and abandoned by everyone she had previously turned to, but she wanted to take another shot with me.

No pressure!

I set myself two goals; improve and refresh her website so the client could be proud of what she was offering, and I couldn't be another person to let her down professionally.


There were countless emails and phone calls going back and fourth and there were times that I was tempted to say, "this is just a bit too much for me" but I didn't. Granted, the job took a bit longer than it should have - school holidays can be hard, yo! - but as long as I communicated with the client, she understood and continued to be patient.

Long story short (too late!), the client called me yesterday with happiness in her voice. She had showed the new site to her teenage son and he had given her the seal of approval, he even said he would be willing to help her with photos and videos whereas before he wouldn't even look at what she had before.  The client was overjoyed with how the site looked and showcased her services! She was excited about her business again and what 2017 might bring for her.

And if that's not a happy ending, I don't know what is.

Until next time..
Fx

Me, Myself and I

17/1/2017

 
January 2017 is nearly done and dusted and I haven't had the chance to wish you a Happy New Year.

Since last year, I've been trying to focus on being mum to The Miss and Little Mister but I have had one client I needed to try and get sorted.

It's not been easy this one. There have been several strikes against me; the site is using a platform I don't enjoy working with, the initial site set-up was pretty messy so I needed to spend a bit more time than anticipated trying to get it right, and it's school holidays so I often have little faces at my side wondering why I am not devoted to them.

Normally I appreciate the freedom and flexibility working for myself and from home gives me. I feel luckier than most and don't want to be a "Moaning Myrtle" but when I couldn't shake the feeling that this job was a curse, I did start to wonder if continuing this way was the smartest thing to do.

You guys know as well as I do that when you're working on your own, you have to fight all the fires all by yourself. You need to be the IT person. You have to be accounts payable and receivable. You need to do all the marketing and PR. And you never actually leave your place of work; your laptop/office is always there just whispering all the things you haven't done yet.

I guess all I'm really saying, is that if you're soldiering on taking your small business from strength-to-strength, you're awesome and I salute you. It's harder than some people realise.

Until next time...
Fx

Make It Work

27/8/2016

 
I'm very pleased to report that the eCommerce website build is going well. After kind of a false start (I thought SquareSpace would be a good CMS for the client, but it turned out it was not), things are progressing well. 

I've sent the first demo to the client and she's come back happy with how things are shaping up, and given some feedback to help keep me motivated. 

I'll keep plugging away entering the products she'll sell online and creating the relevant pages to help educate any future visitors to her site.  I'm enjoying the build, and think its looking pretty flash (even if I do say so myself).

In other news, I met with a lovely new client today who wants to update her current site to look its best AND maximise sales. This relationship is going to be more collaborative than some of my others, because they want to learn how to do this type of thing for themselves. Makes sense to me.

I am going to check out the current site's capabilities and functionality. I'm concerned that the CMS is going to be quite limited and may not do everything we want it to. That being said, I'm going to do everything I can to "make it work".

What makes things even trickier is that its school holidays now, so I have less time than usual, but all will be well, I'll get there in the end.

Until next time...
Fx

Just Do It.

21/8/2016

 
​I'm in currently in the planning stage of an eCommerce website build. I am both excited and just a tiny bit overwhelmed (but not in a bad way). This build is for one of my lovely repeat clients and her needs are very specific.  I want to make sure that what we create is what she actually needs, not what I think she should have.

I've done some pretty decent research into eCommerce CMS options available, and I've spent a bit of time on her current site to see what I think works and what we can improve. There's a lot of information she's got on offer right now, which is great but I do wonder if we can simplify her message a bit.

This week's task is to start the actual build. I believe that the time I've spent upfront will help in the long-run, but any more reading will just add to the overwhelming feeling. Sometimes its best to just get stuck in and get a handle on things. Or at least it is for me.

So, once again, watch this space...

Until next time
Fx

Another Day, Another Happy client

11/8/2016

 
It's been a bit of a slog this one, thanks to a hideous CMS experience that proved to be a complete waste of time (note to anyone interested, avoid IM Creator), but we got there in the end.

A few moments ago I was delighted to be able to 'go live' with the Self Defense Northland site. As mentioned in a previous post, the brief was to avoid any fear tactics and make it more about empowering women. When I presented the site to David, he laughed a little at the images I chose but agreed they did what they are supposed to.

It was a nice project to work on, and I hope the organisation goes from strength-to-strength (no pun intended).

Until next time...
​Fx

Ain't Nobody Got No Time For That

9/11/2015

 
Over the past few years, I've worked with various CMS (Content Management System) programmes to maintain various websites. Most of the time I find them to be intuitive and easy-to-navigate, which means I can get away with not reading the heavy duty user manual (hence this post title).

I enjoy learning how each website is built and discovering the best way to use the system to make it work for the business it represents.  It's pretty great when even the smallest of tweaks make a big difference, like changing the colour of the background (helpful hint: "white space is your friend").

I do find it pretty frustrating when I come across a pricey CMS that is so weirdly laid out that even trying to find where to edit the home page is like trying to figure out why its still so cold this late in the year (c'mon lady sunshine, we miss you!).

For many small business owners, tricky website management programmes make simple website maintenance a task that goes into the "too hard basket".  It should be reasonably quick and painless but for many, it's not.

If you are about to embark on the adventure of building your own website, please do some research into the usability of the CMS... you don't want to get stuck with something that doesn't do your business any favours.

Until next time...
Fx

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    It's me, Frances.

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